Friday, 16 June, 2023

Second WFA global census shows no improvement on inclusion

Daniel Farey-Jones

Follow-up to 2021 survey indicates lack of progress despite increased awareness of issues.

Inclusive thinking must be at every stage of the process

Yannick Bolloré

The Havas chief executive and chairman says a collective focus on inclusivity produces creative work that will make a positive impact on society.

The Brandtech Group acquires Singapore-based AI ad generator Pencil

Jessica Heygate

Hot on the heels of its Jellyfish takeover, the Brandtech Group has bought an AI firm with which it has built an enterprise AI solution being piloted by Unilever and Bayer.

2023 Cannes Contenders: ADK's handpicked lionhearted crusaders

Campaign Staff

In the hunt for the grand prize, ADK's Haruhisa Morikawa reveals his list of APAC campaigns poised for roaring success in the French Riviera next week.

Idris Elba and Miroma Group’s Marc Boyan launch marketing and content agency SillyFace

Ben Bold

it opens with offices in London, New York and LA.

2023 Cannes Contenders: BBDO's bold selection

Campaign Staff

A bumper crop of creative masterpieces has emerged from the region this year. BBDO Singapore's Tay Guan Hin backs campaigns that are a fusion of artistry and impactful storytelling as Lion hopefuls.

It's AI's time in the sun at Cannes

Chris Daniels

Artificial intelligence probably won’t win a Grand Prix but it will be the hot topic of conversation.

AI will replace 7.5% of U.S. agency jobs by 2030: Forrester

Jessica Heygate

Research firm predicts that 32,000 jobs within U.S. ad agencies and related services companies will be lost to automation within the next seven years — predominantly impacting administrative, sales and market research roles.

UK ad chiefs warn: ‘Advertised emissions’ won't help our industry to reach net zero

Paul Bainsfair, Phil Smith, Stephen Woodford

The bosses of the AA, IPA and ISBA say tracking carbon impact is vital but argue Purpose Disruptors' methodology is flawed because it overstates the emissions attributable to advertising.