doubleverify
Futureproofing your digital marketing efforts first requires education
In an ever-changing industry, your greatest defence is staying informed about the latest digital marketing tools and insights.
Campaign Crash Course: How to avoid fraud in CTV environments
With the increase in CTV spend by advertisers, buying and selling activity is at a scale that makes it lucrative for fraudsters. This video offers lessons to marketers on what frauds are around the corner and how to avoid them.
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APAC has lowest post-bid fraud rate at 1%: study
According to a study by DoubleVerify, it was also found that there have been significant improvements in brand suitability and viewability in the past year.
Brand suitability violations in APAC drop by 25% in one year: Report
A DoubleVerify report also finds an increase in mobile app advertising quality in APAC, with reduction in fraud and increase in video viewability. But region lags in display.
DoubleVerify goes public at $4.2 billion valuation
The adtech company IPOs as brand safety problems persist.
Brands spent at least $235 million on disinformation sites last year
DoubleVerify report shows disinformation and hate speech spiked in 2020.
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