If hospitality brands want to beat out home travelers and boutique hotel brands, they need to adopt their own housekeeping policy about four-day-old bath towels: Change it up.
Marble bathtubs overflowing with lavender-scented suds. Overstuffed, vintage sofas that lean more old folk than opulent. These are some of the hallmarks — and hiccups — of heritage hotels. Of the 25
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After experiencing a slowdown in 2020 due to the pandemic and bouncing back with double-digit growth in 2021, ad spending growth rates in most APAC markets are now returning to the levels and trends pre-Covid.
As Cannes Lions kicks off on 19 June, Campaign's editors and journalists from around the world convene for a daily podcast during the five-day festival. In this first episode, we discuss what to expect and speak to festival CEO Simon Cook as award entries increase 6%.
Ogilvy is calling for policy change and disclosure of all AI-generated influencer campaigns across the PR and comms industry.
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