Incumbent PHD won the account in 2018.
HSBC is set to launch a global media agency review. Incumbent PHD won the account in 2018 , following a three-way contest between Mindshare and Dentsu’s Aegis Network. Prior to PHD, WPP's Mindshar
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After experiencing a slowdown in 2020 due to the pandemic and bouncing back with double-digit growth in 2021, ad spending growth rates in most APAC markets are now returning to the levels and trends pre-Covid.
As Cannes Lions kicks off on 19 June, Campaign's editors and journalists from around the world convene for a daily podcast during the five-day festival. In this first episode, we discuss what to expect and speak to festival CEO Simon Cook as award entries increase 6%.
Ogilvy is calling for policy change and disclosure of all AI-generated influencer campaigns across the PR and comms industry.
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