Gideon Spanier
Jun 12, 2023

Cannes Lions 2023 countdown: CEO Simon Cook on what to expect, from awards to AI

Sustainability and inclusion will be under scrutiny at festival.

Simon Cook, CEO Cannes Lions (source: Cannes Lions)

Expect a lot of brands to attend this year’s Cannes Lions festival  because they need “evidence” – “more than ever” – to justify their investment in advertising and marketing and “to support backing c

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