TikTok is gaining ground with younger audiences while Facebook is becoming less important for news, according to the 2023 Digital News Report released by the Reuters Institute for the Study of Journalism.
The Reuters Institute Digital News Report 2023 reveals that TikTok “has been the fastest-growing social platform in the last year”. The percentage of 18- to 24-year-olds using TikTok has risen from fi
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After experiencing a slowdown in 2020 due to the pandemic and bouncing back with double-digit growth in 2021, ad spending growth rates in most APAC markets are now returning to the levels and trends pre-Covid.
As Cannes Lions kicks off on 19 June, Campaign's editors and journalists from around the world convene for a daily podcast during the five-day festival. In this first episode, we discuss what to expect and speak to festival CEO Simon Cook as award entries increase 6%.
Ogilvy is calling for policy change and disclosure of all AI-generated influencer campaigns across the PR and comms industry.
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